Daily stories, analysis and community for Latino soccer lovers across the U.S.
From banda music outside the stadium to Spanish chants echoing through the stands, Latino fans transformed the LA clásico into a full fútbol fiesta.
A 20-year-old Mexican-American forward is becoming the new idol for US Hispanic fans, combining MLS performance with dreams of playing for El Tri.
Even with MLS growth, Liga MX remains king of the TV ratings among US Hispanic audiences. We explore the cultural and emotional reasons behind it.
For many US-born kids of Latino families, choosing between the USMNT and Mexico is more than fútbol – it's about identity, family, and belonging.
Drums, flags, and 90 minutes of singing: Atlanta's Latino supporters' group is changing what a matchday feels like in MLS.
A creative midfielder raised in Los Angeles is now training with one of Europe's biggest clubs, inspiring Salvadoran and Central American communities across the US.
Even with work the next morning, many Latino fans in the US stay up past midnight to watch South American World Cup qualifiers.
As women's soccer grows in the US, Latina players and fans are playing a bigger role on and off the pitch.
From Los Angeles to Houston and Miami, we rank US cities where Latino fútbol culture is strongest on and off the pitch.
Clubs that invest seriously in Spanish-language content are building deeper loyalty with US Hispanic fans – and unlocking new revenue.
When Liga MX faces MLS in All-Star events, many US Hispanic fans feel emotionally split between two fútbol worlds.
From family chats to neighborhood groups, WhatsApp is where US Hispanics argue, celebrate, and suffer about fútbol every single day.
A new generation of Mexican-American goalkeepers is breaking stereotypes and winning starting spots across MLS.
Beyond the jokes and memes, Sunday league is a key space for Latino community, family time and cultural connection.
The unique energy of Latino commentators is helping attract new generations to both MLS and international fútbol.
On TikTok, Instagram and YouTube, Latina creators are redefining how fútbol is discussed and celebrated online.
When South America's biggest tournament comes to the US, stadiums turn into a giant reunion for Latino communities.
Cost, transportation and language barriers still block many talented Latino kids from elite academies. Here are ideas to change that.
Matchdays are not just about fútbol – they're also about sharing favorite Latin American flavors with family and friends.
Multiple apps, packages and platforms can be confusing – but streaming also allows Latino fans in the US to follow more leagues than ever.